DChica Shark Tank India Season 3 – Women Innerwear Brand

DChica Shark Tank India Season 3 - Women Innerwear Brand

DChica Shark Tank India Season 3: Entrepreneurship can shape lives and a startup establishes another relationship between entrepreneurs. An entrepreneur’s vision with their startups can change the world in a revolutionary manner. One such startup DChica, a women’s innerwear brand has appeared on Shark Tank to give you lessons of real entrepreneurial spirit. To learn more about DChica Shark Tank India Season 3, stay tuned with us till the end.

DChica Shark Tank India Season 3

D’chica is a women’s underwear brand that provides stylish cum comfortable bras and panties to celebrate womanhood with their ultimate designs. The founders of D’chica appeared on Shark Tank to raise some funding that can help in the rapid growth of their business. All the sharks were too impressed with the founder’s story and products that are meticulously designed to embrace womanhood.

DChica Shark Tank India Season 3 - Women Innerwear Brand

D’chica has a presence on all the e-commerce platforms including Amazon, Myntra, Flipkart, Nykaa Fashion, Ajio, Firstcry, Jio Mart, etc. Apart from India, D’chica is also serving the United States, the United Kingdom, and Germany. They have a very popular brand hashtag and that is #DiscoverYou.

Founders of D’Chica

Richa Kapila and Vani Chugh are the founders of  D’chica Fashion Lifestyle Pvt. Ltd. The founders have appeared on Shark Tank India Season 3 to promote their brand and dilute some equity in exchange for investment.

Richa Kapila completed her schooling at St. Thomas School and then enrolled to the Pearl Academy of Fashion to pursue her Bachelor of Arts in Fashion Retail in 2009 which she completed in 2010.

Vani Chugh pursued her Bachelor’s degree in Journalism from Lady Sri Ram College in 2000 which she completed in 2003. In 2003, she also earned a certificate course in Videography, Radio, and Television at the Film and Television Institute Of India. She started her professional career journey at TV Today as an Assistant Producer in 2003 and then worked at several media companies as a Senior Correspondent including IBN7, Star News, etc. In 2010, she founded Vani Online Media with skills like SEO Consultant, Content Marketing, and Online Marketing Strategist. She runs the company till 2015.

In May 2014, Richa Kapila and Vani Chugh co-founded D’chica Fashion Lifestyle Pvt. Ltd. as a kid’s wear brand but later in 2019, the founders rebranded it and relaunched it as a teen innerwear brand.

Meet: All the 12 Shark Tank India Season 3 Judges.

D’chica Shark Tank Business Deal

DChica on Shark Tank India Season 3 episode streamed on 20 February 2024. The founders of D’chica presented their products to the Sharks and they were all very impressed with them. They asked for Rs 80 Lakh in exchange for 1% equity.

Namita Thapar and Vineeta Singh gave them an offer which was Rs 80 Lakh for 2.5% equity along with 1% royalty till Rs 80 lakh is recouped but the royalty will start when DChica achieves a break even.

On the request of the founders, Namita and Vineeta decreased the equity to 2%, and finally, the deal was locked at Rs 80 Lakh for 2% equity along with 1% royalty till Rs 80 lakh is recouped.

Get Here: Every update about Shark Tank India Season 3 immediately.

Final Words

In this write-up, I have shared all the crucial details about DChica Shark Tank India Season 3 including the business, products, and founders. The Founders of D’chica are sisters-in-law by personal relationship but they are commendable entrepreneurs as well. We should have learned lessons from their entrepreneurial spirit that taught us to never get afraid of failure.

Hope this D’chica Shark Tank business deal was learnable for you and the content I have shared was also useful for you. To get instant updates about Shark Tank India Season 3, stay connected with us. Thanks for reading.

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FAQs

Who is the founder of D’chica?

Richa Kapila and Vani Chugh are the founders of  D’chica Fashion Lifestyle Pvt Ltd, a women’s underwear brand.

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Priti Vishwakarma

Priti Vishwakarma works as a wordsmith at The Internet Stud. She is a very talented author whose words are illuminating writeups of The Internet Stud.

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